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For these and additional insights, check out How Smarter Association Communication Drives Member Engagement and Growth . Many thanks to Janet Celosia Merrik Kressley, PCM, CDMP Christina Scarmeas and Paula Eichenbrenner, MBA, CAE ...
We use YM and turned on autorenewals about a year ago. Our retention rate has increased drastically (Dec. 2024 was 37%, Dec. 2025 was 77%; there were some other mitigating factors but this is huge). We have about 6,000 members with anniversary renewals. ...
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