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James, this conversation about engaging older members came up internally for us last week. How are you framing it? Is the value to them the opportunity to serve or is it something else? We got into a discussion about "Am I paying dues for the privilege ...
Jackson, a couple of things you and James said are sticking with me - whether we're delivering the benefits to them versus waiting for them to find the benefits. I've been leaning into an instructional mindset, lowering friction caused by decision fatigue ...
Good afternoon! We are holding our first ever member appreciation week this coming August and have staff around the organization working to put together some special content, downloads and webinars. We're working to gather video clips and messages of ...
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