An in-depth look at member retention and what can be done to influence members to remain active. Member retention must be approached holistically by the entire organization. There are many factors that influence members to become loyal to an organization and its mission. The decision to...
10-04-2019 | 11:00 - 12:00 ET
A look at how to find prospective and at-risk members at your organization’s events and convert those opportunities into new and renewing members. Most organizations host industry meetings and conferences that include members and nonmembers. These events are prime opportunities for membership...
09-30-2019 | 11:00 - 12:00 ET
This Meminar™ will look at defining and calculating Lifetime Value while providing perspectives on how to use it to gain buy-in and support for membership recruitment and retention efforts.
12-06-2019 | 11:00 - 12:00 ET
11-25-2019 | 11:00 - 12:00 ET
A look at a membership recruitment and retention channel that can be effective yet intimidating
11-13-2019 | 11:00 - 12:00 ET
06-24-2019 | 11:00 - 12:00 ET
06-28-2019 | 11:00 - 12:00 ET
The GCA program rewards excellence, innovation and achievement in association communications and member engagement across the following sixteen categories: Convention/Meetings Marketing Campaign Media/Public Relations/Advocacy Campaign Member Retention Campaign Membership Recruitment Campaign New Product/Service Launch Campaign E-Magazine E-Newsletter Print Magazine Rebranding Campaign Video Website The Gold Circle Award (GCA) program recognizes excellence in marketing, membership and communication programs produced by associations
02-06-2017 | Quick Task (less than an hour)
Learn best practices from associations on the front line of student membership outreach, recruitment, and retention
09-15-2020 | 14:00 - 16:00 ET
Broad membership expertise or deep expertise in a specific membership area (e.g., recruitment, retention) that would serve as a foundation for surfacing useful content and engagement for members of the broader Membership Community
08-02-2021 | Small Project (up to 40 hours total)