This Meminar™ will look at defining and calculating Lifetime Value while providing perspectives on how to use it to gain buy-in and support for membership recruitment and retention efforts.
12-06-2019 | 11:00 - 12:00 ET
11-25-2019 | 11:00 - 12:00 ET
Recruitment and retention is a popular topic for articles because these issues can so often plague an association executive with doubt and worry. For this Association Chat, we're exploring how the focus has changed for association requests over the past few years, how research and social media play into recruitment and retention, and what executives really need to know to make sure they prioritize effectively in order to best meet their goals
03-14-2017 | 14:00 - 15:00 ET
A look at a membership recruitment and retention channel that can be effective yet intimidating
11-13-2019 | 11:00 - 12:00 ET
06-28-2019 | 11:00 - 12:00 ET
06-24-2019 | 11:00 - 12:00 ET
The GCA program rewards excellence, innovation and achievement in association communications and member engagement across the following sixteen categories: Convention/Meetings Marketing Campaign Media/Public Relations/Advocacy Campaign Member Retention Campaign Membership Recruitment Campaign New Product/Service Launch Campaign E-Magazine E-Newsletter Print Magazine Rebranding Campaign Video Website The Gold Circle Award (GCA) program recognizes excellence in marketing, membership and communication programs produced by associations
02-06-2017 | Quick Task (less than an hour)
Learn best practices from associations on the front line of student membership outreach, recruitment, and retention
09-15-2020 | 14:00 - 16:00 ET
The GCA program rewards excellence, innovation and achievement in association communications and member engagement across the following categories: Rebranding Convention/ Meetings Marketing E-Magazine E-Newsletter Media/Public Relations/ Advocacy Members Retention Membership Recruitment New Product/Service Launch Print Magazine Video Website The competition would not be possible without the seasoned marketing, membership, communication and component relations professionals who serve as judges
02-01-2016 | Full Day
The GCA program rewards excellence, innovation and achievement in association communications and member engagement across the following fifteen (15) categories: Advocacy Campaign Convention/Meetings Marketing Campaign E-Magazine E-Newsletter Media/Public Relations Campaign Member Retention Campaign Membership Dues/Restructuring Campaign Membership Recruitment Campaign Member/Volunteer Engagement Campaign New Product/Service Launch Campaign Print Magazine Rebranding Campaign Sponsorship/Exhibits/Advertising Campaign Video Website/App The Gold Circle Award (GCA) program recognizes excellence in marketing, membership and communication programs produced by associations
03-08-2021 | Short Task (a few hours)