Research for Associations: Columbia Idea Swap

Tuesday, May 23, 2017, 12:00 PM - 12:30 PM ET

Research is a key driver for association’s to generate content for public relations, marketing and digital and social media. W hat is the role of original data and thought leadership for an association?What is the best way to collect original research? How can you identify consumers, members, and categories within the membership to drill down and get important data without generating survey fatigue. How do you make it interesting, and keep response rates hight. Essense Partners, a New York City based firm is currently working on an extensive research project for the Association of Energy Services Professionals. Mei Shibata, a principal with the firm, will share the details of the AESP project, as well as tips on conducting research that can be applied to all associations. 

Join us at Maryland Association for Justice, 6240 Old Dobbin Ln #100, Columbia, MD 21045.

Cost - FREE. Earn a CE

 

Location

Maryland Association for Justice
6240 Old Dobbin Ln #100
Columbia, MD 21045
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Contact

Peggy Hoffman
(301) 725-2508
phoffman@marinermanagement.com