Town Hall Discussion: Using Data Analytics to Inform Decisions for Professional Development

When:  Nov 12, 2020 from 10:00 to 11:00 (MT)

Organizations that use data to inform their strategies can improve the member experience and increase their profitability.

Join us for a webinar session to hear how data analytics can be used to inform content strategy, increase event and webinar attendance, and deliver more relevant programming for professional development. Topics include:


  • Leveraging text analytics from surveys and online community discussions
  • Improving targeted marketing and segmentation for better results
  • Using predictive analytics to determine the likelihood to attend
  • Best practices for content strategy and data analytics


This educational webinar will feature real-life examples on how to become more data-driven, with a panel of speakers from Association Analytics, ASAE, and the Colorado Society of CPAs.


Online Instructions:
Login: Passcode: ASAE
All Collaborate Events are member-led events.  
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Rebecca Campbell
+1 (303) 773-2877