Credentialing

  • 1.  Do members value association credentials?

    Posted 15 days ago

    Greetings!

    I am the Head of Membership and Chapters at the Society for Incentive Travel Excellence. We serve the hospitality industry, and we are assessing how our members value association credentials. We've noticed lowered counts for our in-person credential registrations, and would like to know what other associations and industries are experiencing. 

    Ultimately, I have three questions:

    1.) What industry do you serve?

    2.) Do your members value your association's credentials? 

    3.) How has interest in your association's credentials changed post-pandemic?

    Looking forward to your input! 

    Thanks,



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    Dallas Lyons III
    Head of Membership and Chapters
    Society for Incentive Travel Excellence
    dlyons@siteglobal.com
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    Annual Meeting 2024


  • 2.  RE: Do members value association credentials?

    Posted 14 days ago

    Hi Dallas,  

    Our organization, Holmes Corporation, works with associations across a variety of industries to help them grow demand for their certification/certificate programs.  We recently published a whitepaper featured in ASAE's newsletter titled "Roadblocks to Certification Growth" which may have some helpful suggestions.  Please feel free to download a free copy at:  https://www.holmescorp.com/hc-why-your-cert-program-is-not-growing-whitepaper/



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    Kelly Quinn
    VP, Business Development and Strategic Partnerships
    Holmes Corporation
    holmescorp.com
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    Annual Meeting 2024