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  • Idea Swap tomorrow 3/24 - Social Media Analytics

    Social media has become an integral part of most association’s strategies across a number of departments. Staff time and resources are being dedicated to posting content on Facebook, Twitter, LinkedIn and other platforms, and to monitoring those sites. But how do you measure whether the time and effort dedicated to social media is having an impact on the bottom line? This session - under the thoughtful and seasoned guidance of Maggie McGary ( or@magglmcg ) will provide an overview of which metrics matter across the popular social media platforms, as well as offer templates and resources for setting up your own social media analytic reports.

  • Welcome to the API Association Executives group!

    Hello and welcome to the Asian-Pacific Islander Association Executives community! The intent of this group is to provide an online collaborative space for API association executives for the exchange of innovative and strategic ideas, effective practices, resources and opportunities for professional development as well as information on the challenges API association executives face in the world of association management. Please join and encourage your friends and colleagues to join this group!

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