Happy Monday!
Podcasting is sometimes a challenge when it comes to connecting with our audience and assessing its impact on member acquisition and engagement. I'm eager to tap into your valuable expertise and experiences on this matter. Has your podcast successfully brought in new members, and what strategies have proven effective?
Maybe it's through content repurposing, event integration, or any other innovative approaches related to your podcast, I'm all ears!
Some ideas to get started.
Content Repurposing and Promotion: Have you considered transforming your association's valuable content into podcast episodes and then promoting them across various platforms? I'd love to know your take on this strategy.
Thought Leadership and Industry Insights: How has inviting industry experts to share their insights and knowledge worked for your podcast? Do you think this approach helps establish your association as a leading resource in your field?
Member Spotlights and Testimonials: Are you showcasing success stories from your existing members? Has the practice of sharing their experiences proven effective in convincing others to join your association?
Event Coverage and Promotion: Have you leveraged your podcast to capture content from your annual events or chapter meetings, such as interviews and discussions? How did this impact your audience and member recruitment efforts?
Engagement and Interactive Content: What creative ideas have you implemented to make your podcast more interactive and engaging for your audience? I'm eager to learn from your innovative approaches.
Please take a moment to share your thoughts, experiences, and any other insights or strategies you've found effective.
Let's kick off this discussion – how have you turned your podcast into a member magnet?
Looking forward to hearing what you might have and have a great week!
Mike
------------------------------
Michael McAllen
Podcasting4Associations
Oakland CA
mike@podcasting4associations.com------------------------------